Target Marketing helps professionals navigate multichannel direct marketing. Here, you’ll find innovative tactics, techniques and solutions that will improve marketing performance no matter what challenges you face, whether you market through print, email, online, mobile or any of today's channels. Our thought leaders tackle the pros and cons of new technology to offer diverse opinions about the tactics that are successful and best practices to implement them. Whatever challenges marketers face today, Target Marketing will help find thesolutions to survive and thrive in this ever-evolving world.