Main Day Two - Digital & eCommerce Transformation
Ghalia Bhatty, Chief eCommerce and Digital Officer at Scholastic will talk you through their digital transformation journey and what she's learned through the process. Discuss ideas for:
- Defining digital transformation within your organization
- Gaining internal buy-in for digital disruption
- Analyzing the end to end requirements needed to get started with a transformation
- Developing a clear framework for digital transformation
- Using data as the fuel to accelerate the transformation
•Preparing for the impact on your marketing, supply chain, etc
Check out the incredible speaker line-up to see who will be joining Ghalia.
Download The Latest Agenda