Web Team Demo Site

August 06 - 09, 2024

JW Marriott, Palm Springs, CA

1.888.482.6012

Stasha Johnston

VP, Digital Marketing & eCommerce Sales Monin Inc.

Stasha Johnston is a seasoned B2B and B2C marketer leading the digital marketing team at Monin Inc, the premium gourmet beverage flavoring manufacturer. As the V.P. of Digital Marketing and Ecommerce Sales for Monin, she spearheads strategy, e-commerce, mobile applications, SEO/SEM, email and social media. Under her leadership Monin has seen significant e-commerce growth, has launched a second e-commerce site in Canada, has brought two mobile apps to market and has been repositioned as a digital leader in the beverage industry. With more than 10 years of experience in food and beverage marketing and advertising, Stasha has previously worked with brands such as Corona Beer, Buffalo Wild Wings, Jack Daniels and Bloomin’ Brands on both traditional and nontraditional marketing mediums. She holds an MBA from DePaul University and is currently working toward a second Master’s of Communication degree from Purdue University. Stasha is also on the board for the USF MUMA College of Business as well as the American Marketing Association, Tampa Bay chapter. 

Main Day One - eCommerce & Omni-Channel Growth Strategies

2:45 PM Panel Discussion Remix: Best Practices For Selling on Amazon and Other Marketplaces

Many retailers are jumping on the marketplace bandwagon, but how can you ensure that you will be successful when selling on Amazon and others? Panelists will discuss their ideas around:

  • Examining whether your product lend itself to being sold on Amazon
  • Assessing whether you should you be a P1 or p3 provider
  • Developing your strategy for engaging on Amazon
  • Determining what percentage of your inventory to list
  • Handling international selling on Amazon

Main Day Two - Digital & eCommerce Transformation

Check out the incredible speaker line-up to see who will be joining Stasha .

Download The Latest Agenda